![H&M LAUNCHES GLOBAL INITIATIVE TO SUPPORT TODAY’S REAL ROLE MODELS: KIDS](https://images.squarespace-cdn.com/content/v1/50c4c4bae4b0e98ba8aae502/1620336756217-23JP2KUIJJQW6FP04G8B/Copy-1_A4-Landscape-Pink.jpg)
H&M LAUNCHES GLOBAL INITIATIVE TO SUPPORT TODAY’S REAL ROLE MODELS: KIDS
H&M created a thought provoking short-film with Oscar-nominated director Bryan Buckley featuring the kinds of role models the world needs today
![H&M JOINS FORCES WITH MAISIE WILLIAMS AS GLOBAL SUSTAINABILITY AMBASSADOR TO CHANGE THE FUTURE OF FASHION](https://images.squarespace-cdn.com/content/v1/50c4c4bae4b0e98ba8aae502/1618345906579-9NB4ILJ1E5DSWFO9WLI1/5243-campaign-image-high-s-1.jpg)
H&M JOINS FORCES WITH MAISIE WILLIAMS AS GLOBAL SUSTAINABILITY AMBASSADOR TO CHANGE THE FUTURE OF FASHION
H&M announced a partnership with Maisie Williams to lead a worldwide initiative towards a more sustainable fashion future. In a major effort towards meeting the goal of only using recycled or other sustainably sourced materials by 2030,
![LEE X H&M: COLLABORATING FOR THE NEXT GENERATION OF MORE SUSTAINABLE DENIM](https://images.squarespace-cdn.com/content/v1/50c4c4bae4b0e98ba8aae502/1611870866104-GNQM57LY70R1OEESHZ78/Smile_campaign+image_all+creators_high_20JAN_9amCET.jpg)
LEE X H&M: COLLABORATING FOR THE NEXT GENERATION OF MORE SUSTAINABLE DENIM
It’s a holistic collaboration with advances at every stage of design and production, from H&M’s first ever 100% recycled cotton jeans, to non-leather backpatches made from cork and jacron paper.
![Simone Rocha and H&M in a unique designer collaboration](https://images.squarespace-cdn.com/content/v1/50c4c4bae4b0e98ba8aae502/1610655298102-EXBJRBUET3DG2J48BJZS/Simone+Rocha_+Portrait.jpg)
Simone Rocha and H&M in a unique designer collaboration
For the first time, the Simone Rocha universe is opened up and extended to everyone. Meet the London-based Irish designer and get a glimpse of what this year's collaboration will bring.
![The British Fashion Awards 2020: Celebrating the Individuals and Organisaions who have led the change! Explore The Nominees](https://images.squarespace-cdn.com/content/v1/50c4c4bae4b0e98ba8aae502/1607640539245-U85J0WUICEZ01BJ6SRM8/2000x659_Fashion_Awards_2019_Charlie_Wheeler%2C_British_Fashion_Council_HiRes.195_1.jpg)
The British Fashion Awards 2020: Celebrating the Individuals and Organisaions who have led the change! Explore The Nominees
![THE VAMPIRE’S WIFE IN COLLABORATION WITH H&M: A GLAMOUROUS, DARK AND POWERFULLY FEMININE COLLECTION](https://images.squarespace-cdn.com/content/v1/50c4c4bae4b0e98ba8aae502/1601931811753-MUU0NBPQJQJRBBRDU6J1/ADOBERgB_Illona_8.jpg)
THE VAMPIRE’S WIFE IN COLLABORATION WITH H&M: A GLAMOUROUS, DARK AND POWERFULLY FEMININE COLLECTION
H&M is thrilled to announce a collaboration with cult fashion brand The Vampire’s Wife, the brainchild of British designer, model and muse Susie Cave. A fashion insider favourite,